TAG Heuer Teams With Intel To Unveil Android Wear 2.0 Smartwatch

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TAG Heuer Teams With Intel To Unveil Android Wear 2.0 Smartwatch Starting At $1,600


Chip giant Intel has teamed up with luxury Swiss watch maker TAG Heuer for a second time to unveil a new Android Wear 2.0 wrist wearable called the Connected Modular 45.
With a not-so-snappy name, the luxury connected watch starts at $1600, and can be customized with additional capabilities to enable more than 500 style choices, which will certainly bump up the price. The Swiss firm said buyers can select from 56 different versions of the watch – 11 standard models offered in-store with an additional 45 upon request.





TAG Heuer's new Intel-powered watch will retail for a starting price of $1600

The announcement of the Connected Modular 45 marks the second collaboration between the two brands after TAG Heuer Connected debuted in 2015. The latest iteration comes with a host of new features, including Tap-to-Pay, which will enable users to take advantage of contactless payments via NFC technology, right from the wrist, and Google Voice control, enabling the wearer to communicate via voice, in addition to touch. The watch also connects to the TAG Heuer Companion app on Android devices, so users can keep a track of their data.
In terms of specs, the watch is powered by an Intel Atom Z34XX processor and features a 1.39-inch AMOLED touchscreen display, a 5 sapphire cover glass and titanium casing, which is water resistant up to 5ATM, and has built-in Wi-Fi, Bluetooth and GPS connectivity.
The TAG Heuer Connected Modular 45 is apparently all about packing "innovation without sacrificing style" thanks to its customization, which means different parts of the watch can be swapped and changed. For example, it's possible to remove it from the strap and replace it with a mechanical head. The watch will be available in satin or polished grade 5 titanium from March 14 at tagheuer.com, TAG Heuer stores, and other major retailers worldwide.


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